• August 28th, 2014
  • Posted by athanne

Essay on HIV and AIDS

In this Essay on HIV and AIDS, we seek to answer some of the common questions asked by quite a number of  people. Business Training in Kenya has more articles.


  • August 28th, 2014
  • Posted by athanne

Marketing Career Path

Marketing Career Path is one of the most satisfying careers in the world today. This is because Marketing Career Path is need in almost all the sectors. When you specialize in Marketing Career Path there is a guarantee that you will not be jobless compared to other career paths. You can study Marketing Career Path in most of the colleges in the world. Marketing Career Path is a very interesting career since it involves interacting with people or the target market of the product or service being marketed. Business Training in Kenya has more articles.

Advantages of Marketing Career Path

Marketing Career Path has many advantages; here are some of the advantages

  • Marketing Career Path is an interesting field, since it involves mostly with the target customers. This makes Marketing Career Path very interesting since you will meet different types of people.
  • Marketing Career Path is readily available in most of the colleges in the world, compared to some other careers. Marketing Career Path is therefore very convenient to anyone who wants to study Marketing Career Path irrespective of where they come from.
  • Marketing Career Path is relatively cheap and reliable. This is because you can study Marketing Career Path starting with a certificate which takes around six months in most places in the world, then study a diploma which takes approximately one year and later study Marketing Career Path in the university and acquire a degree.
  • Marketing Career Path is a very marketable course. This is because Marketing Career Path is needed in almost all the sectors in the world today. Each and every sector/company needs marketing for its product or service to be widely known in the market hence making Marketing Career Path very marketable.
  • Marketing Career Path is relatively cheaper to learn compared to other careers. Marketing Career Path is not as expensive as some careers in the world.

Role of Marketing Career Path in business ideas


  • August 27th, 2014
  • Posted by athanne

Marketing Barriers

Marketing barriers are factors that hinder the marketing process of goods or services of a given business. They can either be to already established businesses or to new businesses. The barriers can come from either the government or the operating environment of these businesses like from competitors. Businesses must find ways of overcoming these barriers and continue their business operation. Business Training in Kenya has more articles.

Sources of Marketing Barriers

There are various forms or sources of marketing barriers. They include:

Government Barriers: These occur when the government places restrictions to trade like tariffs, quotas, high taxes. These prevent entry into market places or engaging in certain business and even discourage one from engaging in international. Politics can also be another barrier to trade if some like in warring nations

Financial Barriers: Financial barriers are seen when some businesses require a higher amount of startup capital than the other, high licensing fees, class segregation, and difficulty in obtaining loans to manage the business as a result of lack of security. In some cases also there is the advantage of economies of large scale production and thus those businesses which do their production in large scale do it at a much cheaper cost that those doing it in small scale


  • August 27th, 2014
  • Posted by athanne

Corporate Social Responsibility

By “Corporate Social Responsibility”  we mean the intelligent and objective concern for the welfare of society that restrains individual and corporate behavior from ultimately destructive activities, no matter how immediately profitable, and leads in the direction of positive contributions to human betterment, variously as the latter may be defined –Kenneth R. Andrews. Business Training in Kenya has more information on the same topic.

Friedman’s view on Corporate Social Responsibility

According to Milton Friedman, businesses have no social responsibility other than to maximize profits. He argued that business leaders do not have a Corporate Social Responsibility that goes beyond serving the interest of their stockholders or their members. In a free-enterprise economy there is only one social responsibility of a business i.e. to use its resources and engage in activities designed to increase its profits so long as it stays within the rules of the game, which is to say, engages in open and free competition, without deception or fraud, Friedman argued.

Although from Friedman’s perspective, the only Corporate Social Responsibility of business is to make money for its owners. This obviously does not mean that a business may do literally anything whatsoever to increase its profits. He postulated that the rules of the game should be intended to promote open and free competition and avoid deception, force and fraud. The system of rules in Friedman’s view, i.e. to pursue profit is one of Adam Smith’s invisible hands. Friedman was a conservative economist who believed that by allowing the market to operate with only the minimal restrictions necessary to prevent fraud and force, society will maximize its overall economic well-being. Pursuit of profit is what makes our system go. Anything that dampens this incentive or inhabits its operation will weaken the ability of Smith’s invisible hand to deliver the economic goods.